Founders Flash: Innovation Requires Asking the Right Questions

For young entrepreneurs and startup founders, innovation has become a key buzzword. While a few companies – Apple, Google, Uber, etc. – are famous for their innovation, it’s just as possible to create innovation in smaller industries and within smaller companies.

A recent study found that the most important step to creating innovation is becoming a disrupter. Disrupters and innovators don’t have to create something brand new; instead, they learn from competitors and leverage successes and experiences to create new approaches to drive customers and create value.

Disrupters, by nature, are always customer-centric. Because of this, it’s crucial to ask the right questions. Innovators don’t simply stop at one solution, but ask “how can we make this better?”

Learn the other questions you should be asking, and more in this edition of Founders Flash.

 
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