We want to alert you to an important change in the National Venture Capital Association (“NVCA”) model investment documents, which are industry-standard form documents that parties to venture capital investments use regularly.
At almost every point of your career, networking is a crucial step to growing your entrepreneurial connections. Yet, networking events are almost universally dreaded.
Lately, it seems that no matter the industry or target audience, podcasts have become marketers’ best tool to engage with consumers. But the same idea holds true for business-to-business marketing – and founders should take advantage.
In theory, every company is started with a product, an audience and preferred outcome in mind, but a growing number of startup founders are unable to answer a very simple question – “who is this for?”
All companies want to be more entrepreneurial; entrepreneurs are quick on their feet, responsive and hard workers. Startups are at the forefront of hard work and innovation, with their employees constantly working to improve the company, or the product.
Long before the dotcom boom of the 90s, entrepreneurs have been sharing advice – and myths – among themselves. Whether it serves as a warning, a boast, or even as an excuse, leaders often quote the saying – startups fail 90% of the time.
Last year, cofounder and CEO of Optimove, a platform for analytics-driven customer marketing, Pini Yakuel moved from Tel Aviv to New York City to open his startup’s first U.S. office.
The ‘exit interview’ is an ingrained piece of every human resource department – even with companies or startups who are too small to even have a dedicated HR employee. But companies who are in desperate need of employee retention help have discovered the secret – swap the ‘exit interview: for the ‘stay interview’.
Digital marketing evolves every day and companies often fizzle out because they either couldn’t or didn’t want to keep up with changes in marketing. For startups, digital marketing is even more essential to a successful business.
No matter how strong the startup, every business goes through tough times it would prefer to forget. So when it’s time to sell the business – or pitch it to investors – you should be upfront about any potential skeletons in the company’s past.