If you’re not using social media for your company, you’re leaving money on the table. That’s what Debby Carreau, founder and CEO of Inspired HR, firmly believes. No matter the size or industry, companies and their leaders need to be interacting with customers and potential customers online.
Gainesville, FL-based technology company Social Evidence wants to scour your online presence, mostly through your social media accounts, for information to assist attorneys in their fact finding missionsLEgal
Our favorite articles from the week advise how to make the most of LinkedIn, discuss why the start-up community in Boston is friendlier to women than in Silicon Valley, explain what you should be doing to survive your first year as a start-up, and offer tips on increasing attendance at start-up events.
Our favorite articles from the week discuss how various companies are capitalizing on health and fitness data apps. Read more about:
–Facebook’s entrance into the health space and how it plans to create online support groups based on health status updates
–Apple’s partnership with Humana to create incentive programs that will drive down insurance costs
-How big data is changing the scale and scope of how doctors care for patients
Evaluating Social Media
Our favorite articles from the week discuss the value of various social media platforms. Read more about:
-Changes to Twitter and Facebook that are limiting user-autonomy
-Whether or not it’s time to quit Facebook
-Which social media platforms are best suited for your business
Our favorite articles from the week stress the importance of having a maternity leave policy, examine how to adjust your business strategy when your company outgrows the “start-up” phase, discuss how to build a start-up that has an unfair advantage, and offer a list of essential start-up marketing resources.
This week’s articles discuss how venture capital investments are shaking up the consumer product market, offer key takeaways from start-ups that failed, address how to handle criticism on social media, and explain why one VC thinks start-ups should skip out on accelerators.
This week’s articles evaluate the risk in hiring an outside developer rather than co-founding with a technical expert, explain how past mistakes can lead to future innovation, give advice to start-ups on how to get acqui-hired by a larger company, and advise how to integrate your traditional and social media marketing strategies.
This week’s articles address one mistake everyone makes on Twitter, explain David Cameron’s new start-up loan policy in the UK, reveal where the bulk of start-up funding is actually coming from, and discuss why one founder disagrees with the concept of “failing fast.”
This week’s articles address when your start-up should seek media coverage, list three best practices for start-up hiring, stress the importance of varying content across multiple social media platforms, and discuss what makes a management-VC relationship productive.