Google Compliance and SEO
Google is constantly evolving its search engine algorithms to vanquish spam and black hat SEO practices. As a result of recent changes, companies are making major investments to bring their websites back in line with Google’s best practices. While the cost of rewrites seem unreasonable, keeping up with SEO is essential to beat competitors. Chris Abraham, a web strategy consultant, outlines what your company should be thinking about in terms of organic search optimization, and how to approach a new SEO strategy.
Read more from “Your competitors are doing SEO” (Biznology).