This week’s features include advice on how to reel in new clients, typical missteps to be wary of as you launch your new business, and how to build foundations for a future franchise operation. They also include some mental pitfalls that can work against your company’s ultimate success. How To Get New Customers: An OPEN Forum Guide – Tara Fuller, OPEN Forum Ideas on how to snag new customers without stretching your wallet too thin. Small Business Advice: 3 Business Start-Up Blunders to Avoid – The Small Business Advisor Common mistakes to steer clear of when establishing a new business. How to Position Your New Business for Future Franchise Success – Sara Wilson, AllBusiness From the ground up: tips on preparing your concept for franchise expansion. Five 'Thinking Traps' Entrepreneurs Should Avoid – Karen E. Klein, Bloomberg Businessweek How to focus the way you think in order to make the best decisions for your start-up. This post was authored by Founders Workbench.