This week’s articles identify what it takes to be a successful venture capitalist as the business evolves, offer tips on getting attention from a top website, discuss how to ensure you can trust your marketing agency, and interview a big-time VC who is investing only in start-ups he believes are making a real difference in the world.
Venture Capital Business Is in Midst of Disruption, Says Mark Suster – Mark Boslet, peHub
As the business evolves, success requires that venture capitalists offer start-ups more than money.
How to Get a Top 10 Website to Pay Attention to Your Start-up – Debbie Landa, VentureBeat
Press can be crucial to the success of your start-up – here’s some advice on getting attention from top websites.
How to Ensure You're Hiring a Trustworthy Marketing Agency – Corey Eridon, HubSpot
When using an external marketing agency, use these guidelines to consider whether the agency is worthy of your trust.
Big-Time VC: Why Aren't Tech Start-ups Tackling the Important Stuff? – Good + You
Chamath Palihapitiya explains why he’s investing in tech start-ups that aim to resolve more than “1 percent problems.”